Program Announcement
London and Sydney Student Panel: Wednesday, April 17th 5:00PM in S401 PBB
Winter 2024 Program Dates: To be announced
2024 Course offerings
FIN:4020 Topics in Finance - Crossing the Pond: Global Finance's Evolution from London to New York
Financial markets affect everything, and they are global. But what do they do, how do they do it, and why did New York City replace London as the center of it all? We’ll answer these questions and more by exploring how markets evolved through wars, depressions, and technological breakthroughs to create the global financial system we have today.
MKTG:3605 Strategic Brand Positioning
More and more companies are realizing that brands are a source of sustainable competitive advantage and are treating them as one of their most valuable assets. Too often however, marketing decisions regarding pricing, advertising, or distribution are made in isolation without taking into account their impact on brand equity, causing the erosion of brand loyalty and failing to leverage brand equity. The basic objectives of this class are:
- To increase our understanding of the strategic issues in branding, measuring the impact of marketing decisions on brand equity, building, and managing brands or networks of brand.
- To provide the tools, concepts, and theories necessary to make marketing decisions consistent with creating and sustaining brand equity.
- To provide the tools, concepts, and theories necessary to create and manage brands.
London Winter Course
Winter session participants may select one of the two courses offered in London.
- FIN:4020 - prerequisite for the course is completion of FIN:3000.
- MKTG:3605 - prerequisite for the course is completion of MKTG:3000
- The London course is 3 s.h. and fulfills Tippie RISE: Study Abroad.
- The course may also fulfill a portion of the International Business Certificate
Program Admission Criteria
-
2.75 UI and cumulative GPA AND
- For FIN:4020, completion of FIN:3000
- For MKTG:3605, completion of MKTG:3000
- In good academic and disciplinary standing with the University of Iowa
- Not on probation for any reason
- If you have any questions about the prerequisites for these courses contact sydney-johnson@uiowa.edu before you apply
Program Application
Available through the Study Abroad Office August 1, 2024
"I learned how valuable being experienced internationally was for my future in the business world. Study abroad put me outside of my comfort zone in the best way possible. Communication is key in international business. The world is becoming more and more globalized, and knowing how to communicate across culture successfully is the most important skill a businessperson can have. Study abroad in London really showed me that."
Program fees
The program fee is typically in the range of $4,700 - $4,800, including a required study abroad administrative fee. Total program cost is approximately $7,000.
Course fees will be finalized in this summer.
What is included in the program fee:
- 3 s.h. course
- Housing
- Guided walking tour of London
- Guided tour of Tower of London
- Tea at the British Museum
- Day trip to Bath with a guided tour of the city
- Cultural event in London
- Tour of Craven Cottage (football club)
- Company visits and speakers
- UI Alumni panel
- Transportation card to explore central London
- On-site orientation and 24/7 support in London
- Study abroad administrative fee
What's not included in the program fee:
- Round-trip airfare (estimated to be $700 - $900)
- Meals ($750)
- Personal expenses ($500)
Purchasing airline tickets
Students are advised NOT to purchase tickets until the program's status is confirmed. In late September, students will be informed about whether there is sufficient interest to offer the trip. Directions about purchasing tickets will be shared at that time.
Scholarships
Scholarships are available. Students are encouraged to apply for scholarships from two different sources: The Tippie Study Abroad Scholarship and Study Abroad scholarships.
Students are encouraged to complete scholarship applications at the same time they are applying to the program. Both the Tippie College and Study Abroad will work to notify students of scholarships that will be awarded prior to deadline for committing to the program.
"This study abroad experience taught me to have confidence in myself, maximize every moment, and showed me my ability to navigate a new side of the world. The most meaningful part of the study abroad trip was sharing it with Tippie students. My experiences on this trip were shaped by not only the experience itself but the people whom I shared it with. I am endlessly thankful for my classmates and friends that made the most of the experience and the encouragement of pushing me to try new things."
"As a first-generation student, I didn’t really know much about study abroad. After learning about the resources here and the affordability of study abroad through scholarships, I decided to take action. I was the first in my family to study abroad and I brought back more than just souvenirs... I brought back a new understanding of how large and complex the world is."
How do I learn more?
To stay up to date, email sydney-johnson@uiowa.edu to be added to the email update list. Details about information sessions will be shared via email.
Note to international students
Depending on your country of origin, it may be necessary for you to apply for a Student Visitor Visa before you can enter the United Kingdom for the program. You can check on the U.K. Border Agency’s website to find out if you need to apply. If you need a visa to enter the United Kingdom, UI Study Abroad will supply you with documents to support your application.
To return to the United States after the class, you will need a valid form I-20 or DS-2019 endorsed for travel abroad and an F-1 or J-1 student visa that is valid through the date that you plan to return to the United States. You can obtain a travel signature from an advisor at International Students and Scholars Services (ISSS).