Learning to tell your story

All Story Lab programming starts with a workshop features coaching throughout and concludes with an event showcasing stories from the program. 

Story Lab kickoff workshop

Story Lab begins with a kickoff workshop, where you'll learn the skills needed to craft stories and share them in a compelling way. We'll also explore how storytelling is a foundational leadership skill in both work and life. 

“Story Lab is a one-of-a-kind opportunity to become a more confident leader and storyteller. The connections, lessons, and skills you’ll gain from this program will not only take you far in the business world but will also help you find & use your own unique voice.”

Regan_Day_student

Regan Day, BBA Marketing & Business Analytics (2024)

Story Lab showcase

Want to tell your story on a bigger stage? Following the kickoff workshop, you'll have the opportunity to continue working with our peer mentors and Story Lab Director Nick Westergaard to develop a story to share at our end-of-semester showcase. Story Lab events are open to the public and provide networking opportunities with the local business community as well as Tippie faculty, staff, and alumni.

Contact us

Nick Westergaard

Nick Westergaard

Director, Story Lab
319-325-0921
nick-westergaard@uiowa.edu